Sockupied and SpinKnit debuted in 2010 as Adobe Air/Flash apps. In 2011 we added iPad editions and LaceKnits, ColorKnits, EntreKnits, and Colorways. Sockupied was named an App of the Week by Adobe Digital Publishing Suite.
The issues included video, interactivity, photo galleries, PDFs, and advertising. The teams that created these eMags were small: one editor worked with one staff or freelance designer, borrowing photography, video, and production resources where possible.
Unfortunately, the app is incompatible with iOS 10+, and Flash is no longer supported, so the work is no longer available. The eMag initiative produced over $500,000 in revenue for knitting and spinning.
The eMag initiative produced issues in five crafts. Interweave created this video to highlight the program.
One of my first forays into on-camera work—though I much prefer to sit in the editor's seat here, too.